Skip to main content
GET
Search for available Instagram ad targeting interests by keyword. Required for the Boost Post endpoint. This endpoint helps you discover interest-based targeting options for your Instagram ads, along with audience size estimates.
  • Interest IDs can be used in the interests array when boosting posts.
  • Results are cached for 10 minutes.
  • Use specific, relevant search terms for best results.
  • Instagram may return different results based on your ad account’s industry and region.
  • The audienceSizeLowerBound and audienceSizeUpperBound fields in the JSON response provide an estimated range of audience size for the interest and it is useful for targeting.

Header Parameters

Query Parameters

The search query to retrieve Instagram ad interests.Don’t forget to escape the search query, for example Rhythm%20and%20blues%20music.
number
default:100
Limit the number of ad interests returned.