for video content platforms

Publish Video Content Faster with Ayrshare’s Video API

Publish short-form and long-form video to YouTube, TikTok, Instagram Reels, and more in a single API call, then bring performance analytics back into your platform, so you stay focused on generation quality instead of per-network upload mechanics.

An Ayrshare API call publishing one generated video clip live to YouTube, TikTok, and Instagram in each network's native format

Video publishing on 12 of 13 networks, every one with its own formats, handled in the same call (25M+ daily API calls, 99.99% uptime).

X
Facebook
Instagram
TikTok
Bluesky
YouTube
LinkedIn
Pinterest
Telegram
Reddit
Threads
Snapchat
Google Business
who this is for

Technical Teams Building Video Generation and Repurposing Platforms

You’ve built the product that creates the video. Ayrshare helps you handle what comes next: publishing it reliably across every social network your users care about, without building and maintaining each upload flow yourself.

The trigger moment: your platform produces a finished video but has no reliable, programmatic way to publish it across networks, and you don't want to integrate each upload flow yourself.
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teams building
AI video generators and text-to-video products
Long-form-to-short-form clip and repurposing tools
Automated UGC and avatar video platforms
Editing and production tools adding distribution
what does Ayrshare do for a video platform?

Publish Video Content End to End With One API

Use Ayrshare's API to upload and publish across networks, schedule for optimal times, and retrieve raw engagement metrics to close the loop.

Read the docs
A single API call publishing one generated video clip to YouTube, TikTok, Instagram, Facebook, and X in each network's native format
how does Ayrshare publish video across networks?

One Request Uploads and Publishes to Every Connected Network

Instead of integrating TikTok's upload flow, YouTube's resumable upload, and Instagram's container-based publishing separately, your platform sends one request and Ayrshare handles the platform-specific mechanics, with per-platform customization for the fields each network requires.

Scheduling is built in, so generated video can be queued for the right posting time on every connected network.

Read the Posting API docs
what video-specific features does Ayrshare offer?

The Controls That Matter for Video, Exposed Directly

Video has its own publishing requirements. Ayrshare puts the controls that matter for it right in the Posting API, so your platform controls the published result end to end, not just the upload.

Custom video thumbnails

Set the cover image by URL instead of accepting an auto-generated frame, across YouTube, TikTok, LinkedIn, Facebook, Pinterest, and X, with per-network options such as TikTok's frame-offset selection.

Custom video thumbnails

Per-platform video fields

Pass the title, description, and format options each network requires in the same call, so a Reel, a Short, and a standard upload all come from one request.

Per-platform video fields

Scheduling, built in

Queue generated video for the right posting time on every connected network, in the same call that publishes it.

Scheduling, built in
what video formats can you publish on each platform?

Target a Reel, a Short, or a Story, without Integrating Each Format

Each network has its own video formats, exposed through per-platform options in the same posting call. Video publishing is available on 12 of the 13 networks Ayrshare supports; Reddit is the only one that does not allow video through its API.

YouTube

Standard videos
Shorts

TikTok

Standard video
Custom cover frame

Instagram

Reels
Stories
In-feed video

Facebook

Standard video
Reels
Stories

Snapchat

Stories
Saved Stories
Spotlight

LinkedIn

Standard video

X / Twitter

Standard video
Custom thumbnail
Monetization by request

Pinterest

Video Pins

Threads

Standard video

Bluesky

Standard video
Up to 3 minutes

Telegram

Standard video

Google Business Profile

Video posts appear in Photos

Reddit

No video through its API

X video monetization

Available by request for eligible accounts. It is not a self-serve API parameter, so contact the Ayrshare team to enable it for your platform.

Contact sales
12 of 13 networks carry video, all targeted through per-platform options in one posting call.
how does Ayrshare help video platforms improve their output?

Two Modules Close the Loop: Learn, Publish, Measure, Repeat

The History API gives programmatic access to 200 to 500 of an account's past posts, so an AI system can match an existing video style, tone, and cadence with no cold start. The Analytics module returns raw, platform-native metrics, so your platform can score what it published and feed real performance data back into generation.

01 · learn

History API

Read 200 to 500 past posts so generation matches an existing style and cadence.

02 · publish

Posting

Publish to 12 networks in one call, each in its native video format.

03 · measure

Analytics

Pull raw views, watch signals, and engagement to score what shipped.

04 · repeat

Feed it back

Return real performance data to your model and improve the next clip.

why does compliance matter for automated video posting?

Built-In Compliance for Automated Video Publishing

Banned hashtags, duplicate-content triggers, posting limits, and shadow-ban thresholds can suspend accounts fast when automation runs unchecked. Ayrshare is the only social media API with documented platform compliance, including X's 2026 BYOK mandate, and is building toward a full governance and brand-safety suite.

Contact sales
Compliance maintained: posting limits handled, banned hashtags guarded, X 2026 BYOK mandate covered
WHAT'S THE REAL COST OF BUILDING PUBLISHING IN-HOUSE?

Skip the Cost of Building Automated Video Publishing In-House

Ayrshare gives your team one reliable publishing layer across social platforms, so you can launch faster, maintain less, and keep your product focused on the core video experience.

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YOUR PLATFORM

The video you generate

generation models
editing & rendering pipeline
creative quality & speed
your UX & brand
one API call
AYRSHARE · INFRASTRUCTURE

The publishing last mile, kept current

video upload per network
thumbnails & format requirements
network access & approvals
OAuth & token refresh
compliance changes
publishing & analytics
can an AI agent publish video through Ayrshare?

Yes. Build the Integration Yourself, or Let an Agent Run It

Ayrshare offers an action MCP server that lets an AI such as Claude or Codex publish, schedule, and analyze directly, plus a documentation MCP that helps coding agents build the integration correctly.

Documentation MCP

Point Cursor or Claude Code at the docs MCP and it scaffolds your publishing calls with the right endpoints and video fields, so your integration ships faster.

Action MCP

Give an agent the action MCP and it publishes, schedules, pulls history, and reads analytics for generated video directly, with no manual wiring between your model and the networks.

Frequently Asked Questions

Ayrshare's video API supports publishing videos on YouTube, TikTok, Instagram, Facebook, Snapchat, LinkedIn, X/Twitter, Pinterest, Threads, Bluesky, Telegram, and Google Business Profile. Reddit is the only network that does not support video posting through its API.

No. Your platform provides the video; Ayrshare handles the upload and publishing mechanics to each network. You keep control of generation, storage, and your own UX.

Yes. Scheduling is part of the Posting module, so your platform can queue generated video for specific times across every connected network in the same call.

Yes. The Posting API accepts a custom thumbnail image by URL for video on YouTube, TikTok, LinkedIn, Facebook, Pinterest, and X, so your platform controls the cover frame rather than relying on the network's automatic selection.

Yes, Ayrshare supports X video monetization for eligible accounts. It is not a self-serve API parameter, so contact the Ayrshare team to discuss enabling it for your platform.

A publishing and feedback layer. Ayrshare is infrastructure your product embeds; it doesn't replace your editing, generation, or UX. Your platform creates the video, Ayrshare gets it published and brings the metrics back.

You make the video better. Ayrshare gets it everywhere.

Your platform creates the video; Ayrshare handles the publishing last mile and the feedback loop across every network.